Artisan Bakery · Bagh, AJK

Handcrafted with Heart.Baked for the moments that matter.

Homemade brownies, custom cupcakes & cakes — baked fresh in Bagh, Azad Kashmir. Premium ingredients, careful hands, and a deep love for the craft.

Where every bite tells a story.

Oreo Brownie
Custom Cupcakes
Lotus Biscoff Brownie
Our Signature

Serving Bagh, AJK with love — one order at a time.

100% Fresh
Handcrafted Orders
Available
Delivery & Pickup
Always
Custom Orders Welcome
The Crumble Promise

Baked Fresh. Never Compromised.

Four small commitments that shape every order leaving our kitchen — quietly, consistently, and without exception.

01

Made to Order

Every item is prepared fresh upon your order. No sitting on shelves. No shortcuts. Just pure, honest baking.

02

Premium Ingredients

We source only the finest chocolate, butter & cream — because the quality of what goes in defines what comes out.

03

Delivery & Pickup

Whether you come to us or we come to you — your treats arrive exactly as they should. Fresh and beautiful.

04

Customized for You

From flavors to finishes, your vision guides our baking. Every order is a collaboration between you and our kitchen.

Our Bestsellers

A taste of what we do best.

three favourites that keep our oven warm —

Classic Brownie
Bestseller

Classic Brownie

Dense, fudgy, deeply chocolatey. The one that started it all.

Lotus Biscoff Brownie
Most Loved

Lotus Biscoff Brownie

Belgian chocolate meets the magic of Lotus Biscoff. Pure indulgence.

Custom Cupcakes
Made to Order

Custom Cupcakes

Your flavor, your design, your occasion. We bring your vision to life.

Who We Are

Born from a love of baking.

the story behind the crumble —

Crumble Diaries began the way the best things do — quietly, in a home kitchen, with a deep love for baking and an even deeper love for making people feel special. What started as a passion became a purpose: to bring Bagh, AJK its own corner of artisan, handcrafted sweetness.

Every item that leaves our kitchen carries that original intention. We don't mass-produce. We don't cut corners. We bake each order as if it's the only one — because for the person receiving it, it is.

From our signature fudgy brownies to fully customized cupcakes, everything at Crumble Diaries is made with the finest ingredients, a careful hand, and genuine care for the craft.

What We Stand For

The principles that shape our kitchen.

  1. I.

    Quality Without Compromise

    Premium chocolate, real butter, fresh cream. We believe you can taste the difference, and we refuse to settle for less.

  2. II.

    Freshness, Always

    Made-to-order means made for you. Nothing sits in advance. Your order is baked fresh, every single time.

  3. III.

    Personal Touch

    Baking is personal. That's why we take the time to understand every order, every occasion, every preference.

“We started Crumble Diaries because we believe everyone deserves something beautiful and delicious — not just for celebrations, but for ordinary Tuesday afternoons too.”
— The Crumble Diaries Team
Made for You

CustomCupcakes.

your cupcake, your way —

Whether it's a birthday, a bridal shower, a baby announcement, or simply a Tuesday that deserves celebrating — our custom cupcakes are designed around you. Every order is a conversation between you and our kitchen.

Discuss My Order →

Custom cupcakes require advance notice — please reach out before placing your order.

What you can customize
  • Sponge Flavour
    Vanilla, Chocolate, Red Velvet & more
  • Frosting Style
    Swirled buttercream, smooth cream cheese, themed
  • Design
    Minimalist elegance to elaborate detail
  • Quantity
    By the piece, half dozen, or full box
Custom cupcake 1
Custom cupcake 2
Custom cupcake 3
Custom cupcake 4
Coming to Life·Growing Menu

Celebration Cakes.

Not every celebration calls for elaborate tiers and fondant sculptures. Sometimes, a beautifully baked, perfectly frosted cake — made with the best ingredients and genuine care — is the most elegant choice of all.

Our current cake offerings are simple in form but exceptional in quality. As we grow, so will our cake menu — including tiered designs, custom themes, and more. Watch this space.

Enquire About a Cake →
Need a Hand?

Not sure what to order?

Reach out to us on WhatsApp, Instagram, or Facebook. We'll help you find exactly the right thing for your occasion — or build something entirely new just for you.

We'd Love to Hear from You

Let's talktreats.

Whether you're placing an order, enquiring about a custom creation, or simply want to know more — we're always happy to chat. Reach out through any of the channels below and we'll get back to you as soon as possible.

Based In

Bagh, Azad Jammu & Kashmir, Pakistan

Order Lead Time

Please allow 24–48 hours advance notice for all orders. Custom cupcakes may require more time depending on design complexity.

We are a home-based artisan bakery. All items are made fresh to order. We appreciate your patience and your trust in our craft — every order matters to us deeply.